Our business originated in the newsletter division of Phillips Publishing International (PPI) more than two decades ago.
In 1985, PPI began expanding its newsletter offerings to include natural health–related titles that featured advice from alternative medicine doctors. These included the 1991 launch of our flagship letter, Dr. Julian Whitaker’s Health & Healing, and the acquisition of Mountain Home Publishing and the newsletter Alternatives, both owned by Dr. David Williams.
The health advice was well-received, and readers began calling to find out where they could buy the nutritional products recommended by our physician editors. We helped point them to safe, appropriate sources, and then began working with the doctors to formulate their own supplements.
The rest, as they say, is history.
In 2004, the business was sold and officially rebranded as Healthy Directions. Today we are proud to be the #1 direct-to-consumer source of natural health advice and doctor-formulated nutritional products.