Throughout our history, Healthy Directions has been fortunate to attract the type of motivated, energetic, entrepreneurial self-starters that allow our company to continue to grow steadily, while never compromising our goal: to help our customers discover new possibilities, and deliver the solutions that make their dreams very real. (For a list of current job openings, click here.)

We strive hard to find, keep and reward good people, because at Healthy Directions, we know that’s the best way to ensure our customers continue to receive the finest possible service, and enjoy products and services of the highest quality. Our corporate culture mirrors our mission, and we’ve created a fun, healthy and challenging environment that provides ample opportunities for growth and advancement.

In an era of unprecedented turnover, our average team member has been with us for nearly five years. Our senior management team has an average tenure of more than seven years. And more than 10 percent of our current employees have amassed more than a decade of service, joining the Healthy Directions “Hall of Fame.”

Executive Profiles

Kevin Donoghue
Chief Executive Officer

Mr. Donoghue, CEO since 2000, previously served as Chief Operating Officer of Phillips Health Group in 1999, and General Manager of Doctors' Preferred, Inc. from 1997 through 1999. Mr. Donoghue holds an MBA degree with a concentration in International Marketing from American University and a BS in Business Administration with a major in Finance from The University of Maryland. He joined Healthy Directions (formerly Phillips Health) in 1996, and is also a member of the Healthy Directions board of directors.

Mr. Hauck rejoined Phillips Health in January 2001 and he is responsible for brand management, business development, internet marketing, legal and regulatory administration, and quality assurance.  Mr. Hauck holds an MBA degree from the JL Kellogg School of Management at Northwestern University, and a BA in Business and Economics from Wittenberg University.  He most recently co-founded and served as Managing Director at Vector Development, LLC, a venture capital firm specializing in emerging technology.  Previously he served as Senior Vice President and Group Publisher of Phillips Business Information.

In her role as CFO, Ms. Tawney is responsible for the financial and administrative functions of the company, including accounting, treasury, and human resources.  She joined Healthy Directions in 2004 after serving as Senior Vice President and Treasurer of Phillips International, Inc. from 1999 until the sale of Phillips Health.  Prior to joining PII, she held various positions at Lockheed Martin Corporation including Director of Value Based Management, and Director of International Finance.  Ms. Tawney has a BS degree in Business Administration from Towson University, a MBA degree from Loyola College, and she is a CPA.

Mr. DiFato is responsible for all Healthy Directions’ operations, including supplement and health merchandise product research, customer service, fulfillment services, purchasing, and facilities services.  He holds a BA in Business Administration from Pace University.  Mr. DiFato served in an operations leadership capacity with Phillips Health since 1998.  Previously, he was Vice President of Operations for Selective Service and Supply Co., Inc. in Atlanta.  Mr. DiFato was Director of Operations and Customer Service at American Express and was a member of the operations management team at Lillian Vernon.

Michael Burroughs

Mr. Burroughs leads the technology development and implementation, including database management, information systems, and applications development.  He has an Associate of Arts degree in General Studies from Charles County Community College, and a Certificate of Telecommunications from DePaul University.  He also attended the U.S. Naval Academy for two years.  Mr. Burroughs joined Phillips Health in 1995 to lead customer service operations and systems.  Prior to joining Phillips, Mr. Burroughs served as Vice President of Operations and Customer Service for The Faneuil Group, headquartered in Boston, MA, while serving from the Chicago, IL location.

Erica Bullard

Ms. Bullard is responsible for Healthy Directions’ copywriting and creative strategy, creative services, editorial and content development, and creative development.  Ms. Bullard holds a BA degree in Comparative Area Studies and History from Duke University.  She joined Phillips in 1993, and has held numerous editorial and publishing positions, including Managing Editor of Dr. David Williams’ Alternatives newsletter and Vice President of Content Development.

Kelly Cleary

Ms. Cleary, the newest member of the Executive team, leads the Direct Marketing division of Healthy Directions. This includes mail planning, reporting, analysis, and strategy for all acquisition and retention direct mail efforts. She also manages the list sales division. Ms. Cleary holds a BS in Business Administration from Marist College in Poughkeepsie NY. She joined the marketing team of Phillips in 1996 and was the brand director for the Dr. David Williams brand from 1999 to 2007. Prior to joining Phillips, Ms. Cleary was a Media Buyer at CCMR Marketing Communications in Kingston, NY.

Healthy Directions Hall of Fame

Our team members with more than
10 years of service include:

	Manny Ajuria Since 1996
	Karen Arrington Since 1997
	Ann Marie Bethel Since 1996
	James Bladen Since 1990
	Erica Bullard Since 1993
	Michael Burroughs Since 1995
	Tom Callahan Since 1992
	Cindy Champion Since 1988
	Kelly Cleary Since 1996
	Darren Coles Since 1990
	Roger DiFato Since 1998
	Gail Diggs Since 1995
	Kevin Donoghue Since 1996
	Ann Marie Feldman Since 1994
	Franklin Gaines Since 1998
	John Gardiner Since 1993
	Tammie Grigsby Since 1997
	Edward Hauck Since 1996
	Virginia Hogan Since 1997
	Michael Horstman Since 1996
	Steve Hosein Since 1994
	Terrell Jackson Since 1998
	Nasib Kalotra Since 1988
	Glory Kneass Since 1997
	Millie Kristiansen Since 1991
	Dan Kitchens Since 1996
	Scott Lepthien Since 1995
	Benito Lopez Since 1993
	Victoria Martin Since 1997
	Annette Moore Since 1995
	Lisa Mulcahy Since 1996
	Joe Pace Since 1996
	Annette Payne Since 1984
	Sue Petersen Since 1993
	Michelle Riley Since 1992
	Debi Schenk Since 1995
	Pamela Simonds Since 1996
	Karen Singer Since 1997
	Rosie Tomlinson Since 1997
	Chris Ubik Since 1996
	Ellen Waldman Since 1994